By visiting Interpack you can explore packaging technologies that can redefine efficiency, safety and environmental responsibility in the industry

Interpack is one of the world's leading trade fairs dedicated to packaging and associated process technologies.

It takes place every three years in Düsseldorf, Germany, and covers the entire packaging value chain. The fair attracts a global audience and boasts the participation of high-profile companies from diverse sectors, including food, beverage, pharmaceutical, cosmetics, non-food consumer goods and industrial goods.

Type of Companies Exhibiting at Interpack

Exhibiting companies at Interpack range from manufacturers of packaging machines and packaging technologies to suppliers of innovative and sustainable packaging materials.

You can also find companies specializing in labeling, coding and marking technologies, as well as automation and robotics solutions to optimize packaging processes.

Furthermore, the fair is a point of reference for startups and companies that offer revolutionary innovations in the packaging sector.

Type of Visitors

Interpack visitors include decision-makers and industry professionals, including business executives, engineers, packaging designers, and research and development specialists.

The varied profile of visitors includes representatives of multinationals, SMEs and startups interested in discovering the latest trends, improving the efficiency of production processes or finding more sustainable and cost-effective solutions.

Strengths

Industry Leadership: Interpack is recognized for its broad spectrum of innovative solutions and for being a barometer of emerging trends in packaging.

International: With exhibitors and visitors from over 160 countries, Interpack is a truly global platform offering exceptional networking opportunities.

Innovation and Sustainability: The fair places a strong emphasis on sustainable solutions, responding to growing environmental pressures and consumer needs for greener packaging.

Educational Programme: Interpack offers an extensive program of conferences, workshops and seminars covering current issues and industry challenges, facilitating the exchange of knowledge and best practices.

Points of weakness

High Costs: Participating as an exhibitor or visitor at Interpack can incur significant costs, which can be an obstacle for small businesses or startups.

Triennial Frequency: Triennial frequency may cause some innovations or emerging trends not to be presented to the public in a timely manner, potentially slowing the adoption of new technological solutions in the industry.

Substantial Differences between Interpack and Packaging Innovations

The differences between Packaging Innovations and Interpack are evident on various fronts, reflecting both the scale and the specific focus of each fair.

For the Exhibitor

Interpack: As one of the largest and most recognized fairs in the global packaging sector, exhibiting at Interpack means an opportunity for extensive international visibility, presenting products and services to a broad and diverse audience from around the world.

Packaging Innovations: Although a influential fair, it is more concentrated and smaller in scale compared to Interpack. This can be advantageous for exhibitors looking to make more direct contact with specific market segments, offering a more intimate and focused platform for networking and promotion.

Participation Costs

Interpack: Given its scale and prestige, participating as an exhibitor can be considerably more expensive. This includes higher costs for exhibition space, transportation, and setup.

Packaging Innovations: Generally has more accessible participation costs, making it a more viable choice for small businesses or startups that may not have large marketing budgets.

Variety of Innovations Showcased

Interpack: Offers a comprehensive overview of the latest technologies and solutions in all sectors of packaging and process technologies. Visitors can expect to see a wide range of new developments that cover the entire industry value chain.

Packaging Innovations: Focuses more narrowly on innovations in terms of materials, design, and sustainable technologies in packaging. This can be particularly attractive to visitors specifically interested in these aspects.

Geographical Scope and Diversity of Audience

Interpack: Attracts an international audience, including major decision-makers from global companies. This offers visitors unique networking opportunities and the chance to learn from a diversity of cultural and business perspectives.

Packaging Innovations: While international, it tends to have a greater concentration of participants from the UK and Europe. This can facilitate closer connections within these regional communities.

In conclusion, while Interpack is ideal for companies seeking extensive exposure and access to a global market, Packaging Innovations offers a more specialized and accessible platform, particularly suitable for exploring innovations in design and sustainability of packaging.